On the heels of the last post, Seth Godin has a slightly different take on the same issue of our perception of a problem not matching reality:
“Vivid is not the same as true. It’s far easier to amplify sudden and horrible outcomes than it is to talk about the slow, grinding reality of day to day strife. That’s just human nature.”
Normally, I would just quote him, but I wanted you to see the chart as well. If you have a moment, read the whole post.
He’s a marketing guy, so his angle is that marketing is to blame. I don’t want to split hairs, but I think it’s much more complex than that, and also more engrained in human nature. We’re storytellers. If you want a large group of people to either love or hate something or someone, build a good story around it. Now, repeat that story far and wide until it’s accepted as a sort of truth. Most of us don’t have time in our day to pause and try to discern between “truths” and “sort-of-truths”.
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