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Full Circle

Different Garden, Same Wall

A TV from the 1990's says: Visit us online at AOL keyword douchecompany. A TV from the 2000's says: Visit us online at www.doucheco.com. A TV from the 2010's says: Visit us online at Facebook.com/doucheco

If the last couple decades of the internet have taught us anything about marketing and brand positioning online it’s this:

  1. It’s always easier to market to a walled garden.
  2. Most people are content to stay within those comfortable walls.

We’ve come full circle and I think we’re selling ourselves short.

post
aol
branding
circle of internet life
complacency
facebook
ignorance
laziness
leadership is risky
marketing
walled gardens